The Evolution of Abulo

New
Legacy

From a static digital tribute to a powerhouse entertainment ecosystem. We redefined the brand identity of Hadiya's legendary voice for a global stage.

Strategy / Identity / Web

© 2026 Helm Creative

Legacy Version
Abulo Legacy Website
01

The Pivot

We shortened the gap between history and the future. By moving away from a "memorial" feel, we unlocked a business model focused on Production, Marketing, and Film.

Logo
Logo Inverted
Color Palette
02

Visual
Essence

A brand system that honors Hadiya heritage while utilizing high-contrast, modern aesthetics for the Ethiopian tech landscape.

Custom TypeHeritage ColorsModern Grid
03

Digital Stage

Cinematic interface designed for high-conversion production bookings.

Brand Board

Your project could be here

Let's Start a Dream